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Lead Generation with Toffu

Toffu mascot with glasses at desk with laptop and student profile, representing lead research and management

Toffu executes complete lead generation workflows by accessing your connected tools and automating multi-step processes that would take hours manually.

What Toffu can do for lead generation

LinkedIn + Google Sheets Integration

  • Access LinkedIn to find prospects matching your criteria
  • Research each company's recent activity and news
  • Extract contact information and company details
  • Create organized spreadsheets with all prospect data and talking points

Multi-Platform Competitor Analysis

  • Monitor competitor activity across LinkedIn, Twitter, and their websites
  • Analyze their target audiences and messaging strategies
  • Identify prospects they're targeting but missing
  • Create comprehensive reports with actionable insights

Automated Lead Qualification Workflows

  • Research prospects using multiple data sources
  • Score leads based on your qualification criteria
  • Create personalized outreach sequences with company-specific details
  • Track all interactions in organized systems

Quick workflows to try

1. Complete LinkedIn Prospecting Workflow

Find 50 marketing directors at B2B SaaS companies with 50-200 employees, research each company's recent LinkedIn activity, identify their current marketing challenges based on their posts, and create a Google Sheet with prospect details, company insights, and personalized talking points for outreach

This uses LinkedIn access + research + Google Sheets creation that ChatGPT cannot do.

2. Competitor Target Audience Analysis

Analyze who my top 3 competitors are engaging with on LinkedIn, identify their most active prospects, research those companies to see if they're good fits for us, and create a target list in Google Sheets with contact information and competitive intelligence

This requires LinkedIn access + competitive analysis + data organization.

3. Automated Lead Scoring and Research

Take my existing prospect list in Google Sheets, research each company's recent funding, growth stage, and technology stack, score them based on our ideal customer profile, and create personalized outreach templates with specific value propositions for each segment

This integrates with Google Sheets + external research + personalization.

Using Toffu's features for lead generation

Library for workflow assets

All prospects lists, research reports, outreach templates, and tracking spreadsheets that Toffu creates are stored in your Library with direct links to Google Workspace.

Knowledge for targeting precision

Upload your ideal customer profile, competitive positioning, and successful case studies. Toffu uses this to identify better prospects and create more relevant outreach.

Memory for workflow optimization

Toffu learns which prospect criteria yield the best results and applies these insights to improve future lead generation workflows.

Scheduled Tasks for continuous prospecting

Set up recurring workflows like weekly prospect research, monthly competitor analysis, or daily lead scoring updates.

Integrations for real execution

Connect LinkedIn, Google Workspace, CRM systems, and data sources so Toffu can access real information and create actionable assets.

Sample multi-step workflows you can request

Monitor my competitors' LinkedIn activity this week, identify prospects they're targeting in the fintech space, research those prospects' technology needs, and create a Google Sheet with contact information and specific value propositions based on their likely pain points

Use LinkedIn Sales Navigator to find CTOs at companies that recently raised Series B funding, research their current technology stack and challenges, create personalized LinkedIn connection requests mentioning their specific situation, and track everything in a CRM-ready spreadsheet

Analyze the LinkedIn profiles of our best customers, identify common characteristics and job titles, use those criteria to find similar prospects, and create a complete outreach campaign with researched talking points for each prospect segment

Set up automated weekly monitoring of prospects who engage with our competitors' content, research their companies when they show interest, and create a hot leads report with immediate outreach recommendations

Why these workflows require Toffu

Real data access: ChatGPT can't access LinkedIn, Google Analytics, or your CRM data Tool integration: ChatGPT can't create Google Sheets or documents you can actually use
Multi-step automation: ChatGPT can't execute workflows that span multiple tools and data sources Continuous monitoring: ChatGPT can't set up ongoing processes that run automatically

Measuring workflow success

  • Quality and accuracy of prospect data Toffu generates
  • Time saved on research and list building (typically 10-20 hours per workflow)
  • Response rates from Toffu-researched outreach
  • Pipeline value from workflows that integrate multiple data sources

Next steps

  1. Connect LinkedIn and Google Workspace - Required for most lead generation workflows
  2. Try a complete prospecting workflow - Start with finding and researching 25 prospects
  3. Upload your ICP to Knowledge - Improve targeting accuracy across all workflows
  4. Set up automated monitoring - Use Scheduled Tasks for ongoing prospect research
  5. Scale successful workflows - Identify what works and automate it further

The key is using Toffu's tool integrations to execute workflows that access real data and create actionable assets you can use immediately.