Cross-platform campaign optimization

Optimize every campaignwith the full picture.

Toffu brings your clients’ ad platforms into one workspace to monitor performance, investigate what changed, and carry out the optimizations your team approves.

Every account gets daily attention.

Sound familiar?

“I’m optimizing channels without the full picture.”

The cost of a fragmented view

Your decisions cross channels. Your analysis should, too.

Your client’s budget is one investment, spread across several platforms. When each platform tells its own story, your campaign managers have to piece together what is happening before they can decide what to do.

Toffu investigates performance across connected channels, so the next decision reflects more of the account.

From analysis to action

Find the issue. Make the next move.

Ask an account-level question. Review the findings and proposed changes. Toffu carries out the actions you approve.

  1. 01

    See performance in context

    Review spend, campaign results, and creative performance across the connected platforms in a client’s account.

  2. 02

    Follow the question

    Investigate a change in performance and ask follow-up questions without rebuilding the analysis for each channel.

  3. 03

    Put the decision to work

    Approve the change once. Toffu executes it and logs what moved.

Example prompt

“Set guardrails for Cedar & Co.’s campaigns: never take a daily budget above $5,000, and cap any single increase at $1,000. Check these limits before every change you make.”

Built around your client roster

Give every account consistent attention.

Set recurring checks for the work your team needs to stay on top of. Surface changes that deserve a closer look, including in accounts that have been quiet.

Work across your client roster with separate client workspaces and scoped access, so each investigation stays in the right account.

  • Recurring account checks
  • Separate client context
  • Approved campaign actions
“Toffu doesn’t decide the strategy - I do. But it executes fast, clean, and at scale.”
Zion KarsentiZion KarsentiArmato
Read the customer story

Questions agencies ask

Can Toffu make changes to live campaigns?

Yes. Toffu carries out campaign changes after your team approves them. The available actions depend on the connected platform and your permissions.

Can we use it across several clients?

Yes. Toffu supports multiple client workspaces with separate context and scoped access, so your team can work across the roster while keeping account work organized.

Leave the call with your first workflow scoped.

Bring one recurring optimization task and the platforms it touches. We map it to Toffu on the call.