PLAYBOOK

Cold Email Sequence Builder

By Toffu
Toffu
outreachemaillead generation
PLAYBOOK CONTENT
  1. Define the target segment: role, company size, industry, and pain point to address
  2. Research 2-3 examples of companies matching the segment for personalization hooks
  3. Write a 3-email sequence: intro with specific hook, value-add with insight, short follow-up
  4. Each email: under 100 words, one clear ask, no jargon
  5. Save the sequence to Google Sheets with suggested send timing and A/B subject line variants