PLAYBOOK

Monitor Competitor LinkedIn Activity

By Toffu
Toffu
linkedinsocial mediacompetitor analysis
PLAYBOOK CONTENT
  1. Search LinkedIn for recent posts from each competitor's company page
  2. Pull engagement metrics: likes, comments, shares per post
  3. Identify top-performing post formats and topics
  4. Spot topics your competitors are not covering
  5. Log findings to Google Sheets with a content opportunity column